3 Effective Ways to Refresh Your Personal Brand In Twenty-Seventeen

January 2, 2017 Nikki Singh

Welcome Twenty-Seventeen!

Two really important questions to ask yourself are: 1. "Have I accomplished everything I said I wanted to accomplish in 2016?" 2. "If I did not accomplish my goals, what can I do this year to do so?"

So let's get down to business: How do you know when the time is right to give your personal brand a face-lift? And should you refresh your personal brand? Maybe you don't necessarily need a face-lift, but perhaps you need to do something to remind people that you exist! The beginning of a new year is the perfect opportunity to do this.

How to Effectively Utilize Instagram to Grow Your Business

August 4, 2016 Nikki Singh

Instagram is entertaining, motivating, easy to use and can take your business in the right direction, if you know how to use it properly.

Before I wrote this post, the new feature of "Stories" was not available. After Instagram launched this feature yesterday, everyone had an opinion! Personally, I think it's a fantastic feature that just made the game of social media more interesting! Is SnapChat now irrelevant as Instagram's platform now has this new enhanced feature? Stay tuned for my post on "the Rise (or Fall?!) of SnapChat" next week!

Why Branding Matters

March 17, 2016 Nikki Singh

WHAT IS BRANDING?

Two common misconceptions to define branding are 1: it is NOT just a logo and 2: branding is not just for large internationally known companies. What defines you and your business is your BRAND. A brand is a complete image of your business. Your brand is how people see you and what your business stands for.

Build Your Brand With Social Media

November 18, 2015 Nikki Singh

When you think of branding, you think about businesses and how they work to make a mark in society. But what about you and what people in society think about you? For some people, that may not be important, but for entrepreneurs in business, it is such an important and critical part of building their business and in turn, their personal brand.